Senior Digital Marketing Manager

JD.COM | London, Greater London | GB

Key ResponsibilitiesInsights & GMV GrowthAnalyze European shopping behaviors (e.g., sustainability trends, regional payment preferences) to design campaigns boosting GMV through localized promotions and seasonal strategies. Partner with product teams to pilot AI-driven tools (e.g., personalized recommendations, dynamic pricing) that increase conversion rates and average order value. Campaign Development & OptimizationBuild and iterate marketing tools (e.g., automated bundling systems, loyalty gamification) to enhance user engagement and repeat purchases.

Monitor real-time campaign performance via Tableau/Google Analytics, adjusting strategies to maximize ROI.Strategic Partnerships & Cultural CampaignsCollaborate with European brands, influencers, and logistics partners to co-create campaigns aligned with local festivals (e.g., Christmas markets, Summer Sales) and cultural moments. Leverage TikTok/Instagram trends to amplify brand visibility and drive category-specific sales growth. QualificationsEducation & ExperienceBachelors/Masters in Marketing, Data Analytics, or related field.8+ years in e-commerce campaign management, with 5+ years focused on European markets (experience with Amazon Ads or Shopify campaigns is a plus).

Proven success in scaling campaigns with measurable GMV impact. Technical SkillsAdvanced proficiency in SQL, Google Analytics, and A/B testing frameworks. Familiarity with Meta Business Suite, TikTok Ads Manager, and CRM platforms.

Understanding of GDPR compliance and cross-border logistics challenges. Soft SkillsCultural sensitivity to navigate diverse European markets (e.g., UK, Germany, France). Strong stakeholder management skills to align internal teams and external partners.

Adaptability to thrive in a fast-paced, multicultural environment. Salary & Career Growth:Compensation: Competitive package with performance-based bonuses. Career Path: Opportunities to advance into roles such as Regional Operations Lead or Head of User Growth, with exposure to global market expansion strategies.


Information :

  • Company : JD.COM
  • Position : Senior Digital Marketing Manager
  • Location : London, Greater London
  • Country : GB
Next Process

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Post Date : 2025-06-20 | Expired Date : 2025-07-20

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