Senior Marketing Manager / Head of Marketing ONS and LATAM at Study Group

Job Description:

Latest job information from Study Group for the position of Senior Marketing Manager / Head of Marketing ONS and LATAM. If the Senior Marketing Manager / Head of Marketing ONS and LATAM vacancy in London, Greater London matches your qualifications, please submit your latest application or CV directly through the updated Jobkos job portal.

Please note that applying for a job may not always be easy, as new candidates must meet certain qualifications and requirements set by the company. We hope the career opportunity at Study Group for the position of Senior Marketing Manager / Head of Marketing ONS and LATAM below matches your qualifications.

JOB OVERVIEW

Lead on the positioning and promotion of Study Group products that meet the needs of international students, help differentiate SG from competitors, grow awareness of the Study Group brand in market and drive student recruitment.Develop a profound understanding of the agents - their needs and wants - to further build highly engaging and regional touchpoints, as well as monitor overall agent satisfaction globally. Further building business cases on the business opportunities and driving them.The role will achieve revenue and profit goals by leading and directing the marketing and communication of the Study Group product portfolio to agents and direct customers in ONS/ LATAM region.This role will be a key member of the Customer Marketing team and contribute to the building of solutions to achieve student recruitment targets and growth plans. It will require autonomous decision-making in partnership with key stakeholder (e.g. Area Directors), empowering the role holder to become a crucial asset for the company

• Lead on developing the regional strategy to promote a portfolio of products to drive student recruitment and revenue. Leverage on local opportunities and turn them into business growth.
• Working in partnership with other marketing teams to develop a deep understanding of the value proposition, pricing and messaging strategy for Study Group products and brands to be promoted across the market.
• Leveraging local market and customer insight, ensure the selected strategy utilises the most effective channels and campaigns to effectively connect and engage with prospective students and best promote the value proposition, creating a compelling and engaging customer experience, all resulting in building strong demand for the Study Group products.
• Partnership and collaboration with Sales to ensure alignment on key field marketing initiatives to drive student recruitment.
• Develop quality relationships and feedback loops with all stakeholders in the business.
• Monitor, measure and report on performance for marketing, ensuring budgets are optimised to maximise impact and effect.
• Develop a culture which is underpinned by individual accountability, customer focus, collaboration and inclusion.
• Engage team in collaborative problem-solving to develop plans or resolve issues.
• Ensure all necessary management skills, frameworks, processes, and tools are in place and properly used to develop people capability and run the business effectively.
• Reward and recognise employees who contribute to the achievement of Study Group's business
• goals both formally and informally.

Geographical Scope:The role will include significant interaction with both internal and external stakeholders globally.  

• Experienced international marketing professional, with demonstrable success working with teams across an organization.
• A strong commercially savvy professional with a successful track record in leading the marketing and communication of high value products or services with a long sales cycle into a global marketplace.
• Knowledge and understanding of the international student marketplace and the challenges within the education sector.
• An understanding of the international business environment and the challenges of working across multiple territories.
• Experience of working in a multi-channel and matrix organisation.
• Excellent oral communications, personal credibility and gravitas to be able to operate amongst senior stakeholders both internally and externally.

Study Group is a leading international education provider that is dedicated and passionate about helping students around the world, creating a brighter future and reaching their full potential. With university partnerships and a variety of face-to-face, online, and hybrid study programmes, we are able to provide students with the resources and guidance they need to succeed. Our global network of offices and university partnerships ensure that students receive the best educational services available. Additionally, our Insendi platform enables us to deliver innovative, accessible, and intuitive digital learning experiences with the most advanced digital tools available.

ORGANISATIONAL COMPLIANCE

Study Group is proud of its high standards in safeguarding and recognises its importance in enabling the best possible student experience and outcomes. For successful applicants, the following checks will be conducted- Criminal Background Check (country-specific), x2 References, ID and Right to Work checks as well as Education Verification.We are proud to be an equal-opportunity employer and we strive to create a diverse and inclusive workplace. We are committed to providing equal opportunities for all individuals, regardless of race, gender, religion, nationality, or any other factor. We believe that the best person for the job should be selected based on skills and experience alone. Your information will be kept confidential and stored securely. Please see our Privacy Policy.

Job Info:

• Company: Study Group
• Position: Senior Marketing Manager / Head of Marketing ONS and LATAM
• Work Location: London, Greater London
• Country: GB

How to Submit an Application:

After reading and understanding the criteria and minimum qualification requirements explained in the job information Senior Marketing Manager / Head of Marketing ONS and LATAM at the office London, Greater London above, immediately complete the job application files such as a job application letter, CV, photocopy of diploma, transcript, and other supplements as explained above. Submit via the Next Page link below.